Collecting customer reviews is a crucial part of any good marketing and advertising strategy. Positive customer reviews can help bring in new business, build your credibility and trust, increase sales, and enhance the overall visibility of your company. For landscaping businesses, reviews are especially important. After all, the service you provide is highly visual. Customers will take into account what others have said when looking for a quality provider of these services.
Thankfully, getting customer reviews doesn’t have to be a difficult process. Here are some tips to help you get reviews for your Landscaping Business:
Ways to get Customer Reviews:
- Offer incentives: The simplest way to get customer reviews is to offer incentives, such as discounts or free products. This will ensure customers are more likely to take the time to leave you a review and help boost your visibility online.
- Make it easy: Make sure that your customers have an easy way to leave you a review – whether that’s via social media, email, or directly on your website. The easier it is for them, the more likely they’ll be willing to provide feedback.
- Follow up with customers: After customers have used your services, follow up with them and politely ask if they would be willing to write a review of their experience. If they had a positive experience, they’ll likely be more than happy to do this.
- Respond to customer reviews: Showing customers that you are actively engaged with their feedback is a great way to build trust and loyalty – and it demonstrates that you value customer opinions. Make sure to thank customers for taking the time to leave you a review, and respond to any negative reviews in a polite and respectful manner.
Industry niche websites:
A great resource for getting reviews is to use industry niche websites. These are sites with a specific focus on the landscaping and lawn care industry, so you know people looking for landscapers in your area will be likely to use them. Not only do these sites provide potential customers with ratings of your services, they also give you valuable feedback from other professionals in the field. An example is bali.org.uk
Google Business Profile:
Google Business Profile allows you to set up a profile and list your business, which can help drive more customers to your website and make it easier for them to find you online. It also allows you to monitor your presence on Google Maps and search. This gives customers an easy way to leave you a review, which in turn boosts your visibility and attracts new customers. Additionally, the more positive reviews you receive, the higher your business will be placed by Google.
How to get reviews on your Google Business Profile:
- Go to google.com/business
- Search for your business
- Click ‘ask for a review’
- Send the link to your customer
Facebook Reviews:
Facebook is the largest social media platform in the world, so using it to get reviews can be incredibly beneficial. Not only do customers have an easy way to leave you a review on your page, but they also have access to their own network of friends who can see the post and learn about your services. You can encourage your target market to leave feedback regarding your services on Facebook by offering exclusive discounts and promotions – this will help you boost engagement from potential customers.
Trustpilot Reviews:
Trustpilot is a platform that allows customers to leave reviews and ratings of your business. It offers you detailed insights into customer sentiment regarding your services, as well as providing potential customers with an easy way to find out more about you. Additionally, it helps build trust by displaying the number of reviews you have and what customers are saying about your services.
